Stop Sounding Like a Robot

Marcus Aurelius — marketing copy that sounds human

Marcus Aurelius on writing like a human When I first started producing content — blogs, videos, social posts — I was wildly shy and didn’t want to show up as myself. I had this nagging fear that if I revealed too much of my personality, potential clients might find me unprofessional or not take me […]

Read This: Find Your Red Thread by Tamsen Webster

Cover of Find Your Red Thread by Tamsen Webster

If you’ve got a big idea and you can’t quite figure out how to make it land with the people you’re talking to, Find Your Red Thread by Tamsen Webster is the book I’d put in your hands. The Red Thread is Webster’s name for the underlying message or theme that runs through your idea, […]