Timing is Everything
Timing is Everything “He will win who knows when to fight and when not to fight.” Timing can make or break a business. Sun Tzu understood this well—acting too soon wastes resources while waiting too long risks losing your advantage. For small business owners, knowing when to act is one of the hardest but most […]
When the Unexpected Happens: How to Handle Big Challenges in Your Small Business
When the Unexpected Happens Lessons from The Art of War I’ve been rereading The Art of War by Sun Tzu this year, and this morning, this passage jumped out at me: “When the thunderclap comes, there is no time to cover the ears.” At first, I thought, “That’s a great metaphor for a surprise attack.” […]
