Don’t Believe The Hype

Don’t Believe the Hype (Stop Chasing Trends, Build Something That Lasts) The Trend Trap Too many service providers chase trends. Clubhouse in 2021, Threads in 2023, Bluesky today. And then? They crash. Clubhouse lost 98% of its downloads in ten months. Threads? Down 87% in six. I’ve watched coaches and freelancers pivot wildly, thinking the […]
Every Move Matters

Every Move Matters “In planning, never a useless move; in strategy, no step taken in vain.” — Sun Tzu If you’re like most small business owners I know, you’re busy almost all the time. The problem is that being busy doesn’t always mean being productive. Days get filled with tasks that feel urgent but don’t […]