Win Big by Starting Small

Win Big by Starting Small Lessons from The Art of War When Big Bets Go Wrong Years ago, when I was running a home health agency, I made what I thought was a game-changing decision. I invested more than $250,000 in a Honeywell® telehealth solution. I was convinced it would revolutionize patient care and drive […]

Competing Strategically as a Small Business: Where They Are Strong, Avoid Them

Competing Strategically as a Small Business Where They Are Strong, Avoid Them: Lessons from The Art of War Competing Strategically to Maximize Your Strengths Imagine you’re the proud owner of a small-town bakery, the kind with twinkling string lights, freshly baked cinnamon rolls wafting through the air, and your holiday sugar cookies in the shape […]

Building Trust and Loyalty: Moral Influence for Small Business Owners

Building Trust and Loyalty: Moral Influence for Small Business Owners  Leadership in small business goes far beyond strategy and execution—it’s about trust, loyalty, and the personal connections you create with your team and customers. Have you ever struggled to get your team fully on board with a new project (or an old one, for that […]

5 Leadership Skills for Small Business Owners

5 Leadership Skills for Small Business Owners  (Lessons from The Art of War) Leadership in small business is deeply personal. It’s about more than setting goals or managing projects—it’s about the trust, loyalty, and respect you build with your team and customers. Unlike in a large corporation, your leadership is visible every day, and your […]