What Hiking Taught Me About Business
Hiking in the mountains is one of my favorite things. I do it whenever I can. Over the years I’ve started to notice that the same mistakes show up on the trail that show up in business. When you’re new to hiking, most of your attention goes to the next rock or root. You spend […]
Read This: The Mom Test by Rob Fitzpatrick
I’ve watched a lot of business owners fall into the same trap. They’re so excited about their idea that they skip the work of finding out whether anyone actually wants it. They ask friends and family. The friends and family tell them it’s a great idea. The owner believes them, builds the thing, and waits […]