Before You Buy More Marketing, Audit the Physical Therapy Front Desk
Before you spend more on marketing, audit the physical therapy front desk. It often decides how many new-patient calls become booked evaluations.
A New Clinician Needs More Than Open Slots
New clinician onboarding has to exist before patient slots fill, or training loses to the schedule. How to protect the first weeks of a hire.
Why Good Employees Quit When the Standard Gets Soft
I have sat with clinic owners after the resignation landed and watched them replay every recent conversation with the employee who left. The owner is usually competent. She knows her patients, she knows the schedule, she knows which clinicians families request by name, and she can tell you which staff member can calm a hard […]