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Strategic Decision-Making Archives - Ron Tester Coaching

Shiny Object Syndrome

Marcus Aurelius — shiny object syndrome in business

Marcus Aurelius on running straight I used to think my biggest problem was time. Too much to do. Too many problems. Too many exciting ideas. Too many opportunities. If I could just work harder — wake up earlier, plan better, push through — I’d finally make real progress. My biggest problem wasn’t time management. It […]

Doing Good Is Good Business

Marcus Aurelius — doing good in business

Marcus Aurelius on what business is for “I just want to go out to eat again.” When my patient first told me this, I could hear the longing in his voice. It had been over a decade since he’d been able to go to a restaurant. He wasn’t asking for a miracle. Just a simple, […]

Timing is Everything

Sun Tzu — business timing

Sun Tzu on when to move and when to wait “He will win who knows when to fight and when not to fight.” Timing can make or break a business. Sun Tzu understood this well. Acting too soon wastes resources. Waiting too long risks losing your advantage. For small business owners, knowing when to act […]

Extraordinary Speed

Sun Tzu — moving fast in small business

Sun Tzu on moving when the moment is there This morning I was reading The Art of War and one quote stood out: “What is of the greatest importance in war is extraordinary speed; one cannot afford to neglect opportunity.” Simple idea. Big implications for a small business. Acting quickly and decisively often makes the […]